The Fokato lookbook

See the direction.
Find yours.

Explore headshots, product imagery, fashion, and campaign directions. Curated style examples are clearly labeled and help you choose your direction before you create.

Headshots

Start with one photograph

From everyday portrait to professional profile.

A paired demonstration of the same fictional person, with a new wardrobe, background and light.

Curated demonstration · Actual results vary.
Before / Original portrait
Before / Original portrait
After / Headshot direction
After / Headshot direction
Create your headshot →

Product photography

One reference. Two commercial directions.

Compare a clean catalog composition and an advertising concept from the same product photo.

Original product reference photographed before studio styling
01 / INPUTOne product photo
Same product in a clean ecommerce studio composition
02 / DIRECTIONEcommerce studio
Same product in an advertising composition
03 / DIRECTIONAdvertising campaign

Curated demonstration · Two styling directions from one product reference. These are gallery examples, not outputs from the live Product Studio.

Create your product photo →

Fashion models

A garment, a person, a new look.

This curated demonstration shows the reference workflow. Create your own with apparel or footwear, a person photo, and your chosen style.

Garment reference
Garment reference
Person reference
Person reference
Curated on-model jacket styling demonstration
On-model direction · Curated demonstration
Create on-model images →

More photo tools / Restoration

Keep the memories close.

Curated before-and-after demonstrations. Actual results vary.

Restore · Colorize · Rediscover

A little closer to the memory.

Curated demonstrations from the project archive. Restoration and colorization are preview tools.

Historical portrait colorization: After / Color study
Historical portrait colorization: Before / Monochrome
Before / MonochromeAfter / Color study
A color interpretation of the same portrait
Project archive illustration of a restored family photograph in color
Family archive / Restoration & color direction

More photo tools / Creative

Explore another side of your photo.

Curated before-and-after demonstrations. Actual results vary.

One portrait · Three moods

Change the light. Find your direction.

Curated variations of the same reference portrait.

Warm cinematic portrait
Warm studio
Blue-hour cinematic portrait
Blue hour
Black-and-white cinematic portrait
Black & white

Another visual direction

More ways to imagine it.

Standalone style illustrations from the Fokato lookbook. Creative tools are preview-only.

Found your direction?

Create your own headshots, product photos or fashion images.

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